SMM Maturity Model – Moving Beyond Mastery
Our next level approach to Strategic Meetings Management includes Total Meetings Management (TMM) Mastery strategies. TMM is our new proposition that introduces a new level of mastery and capability for SMM. TMM is unique to us and allows our clients to be the first to answer the most popular SMM question in the industry today, “What’s next?”.
The TMM approach elevates current SMM practices and provides a new level of maturity to your program delivering previously unattainable levels of performance. Currently, SMM programs are measured in five levels from concept to mastery using an industry standard maturity model. TMM adds a sixth level to the maturity model and provides new concepts around data and reporting analytics and stakeholder advocacy that can only be achieved with this comprehensive approach.
