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Annual leadership conference for a technology client

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Objective

The objective was to create a conference with end-to-end management including web development, registration, venue management, and staffing & vendor relationships. The event was hosting around 6,000 global attendees with six million dollars spend including hotel rooms and an annual four day ‘Worldwide Sales Leadership’ conference.

Challenge

With multiple hotels and 6,000 global attendees to manage, the client required optimal end-to-end conference management and on-site staff to make sure the execution was flawless.

Results

As a result, attendees left the conference having gained the knowledge needed from the educational sessions attended. Attendees were re-engaged into company culture through networking opportunities and collaborative breakout sessions.

Every year we work closely with the client to design a conference around a new goal that is created to foster maximum employee engagement and attendee satisfaction.  We embrace these goals, placing ourselves in the shoes of the attendees, and turns them into extraordinary experiences.

Quick facts

  • $6M budget
  • 6,000 global attendees managed over four days
  • Returning client